This is a film poster from the 2010 "The Crazies" which I have analysed. The image straight away draws the attention to the Horror aspect of the poster, something I aim to do with my poster as-well. The picture creates an enigma to what is actually going on with the young girl been central to the image which appears to be like she has been taken hostage, adding to the excitement of going to watch the film to see what actually happens. The colours are one which don't follow conventions of typical horror posters with alot of light colours used such as blue which suggests this film offers a new edge on traditional Horror formats.
At the bottom the text "Catch it in cinemas feb 26" in black text on a yellow background iconic of danger and hazard represented through the skull and cross logos on the right and left of the text also representing the hazard/danger of the film.
The mise en scene of the poster is eye-catching and one of the main strengths of the poster. It shows a young girl dressed in a peach coloured dressed resembling the innocence of youth but this is changed when we see the duck tape around her mouth which is iconic of hostage situation creating an idea that this girl has been kidnapped. The scene around the girl is what looks to me a stereotypical American high street with iconic American branded cars such as Chevrolet parked in the parking zones of the mise en scene establishing the location of the film to the audience.
The scenery is another interesting point with the day looking light but when our attention turns to the colour of the sky located at the top of the poster its very dark and misty resembling a lighting strike with the colour of the clouds dark black which is linked to the chance of lighting, this is another convention of Horror as lighting is seen as dangerous.
This is a film poster from the 1976 "The Omen" one of the most popular horror films and one of the most talked about aswell due to its horrfic scenes. The poster contains all the steortypical aspects I expected to see in a late 1970s film poster such as dark colours like black and scary graphical images of the wolf in the shadow of the young child.
The text at the top of the poster reads "YOU HAVE BEEN WARNED" in bold capital letters representing that the words have impact on the audience and catch the audience when reading and looking at the poster. The colour of the font is ghost white which creates a contrast the dark horror background. The words make the audience will be attracted to go watch the film in the cinema as the words "YOU" which directs it at the person reading it and "WARNED" which attracts the audience member to test their limits of horror and see if they can handle The Omen in the cinema.
The masthead "The Omen" is located in a non-conventional way for Horror posters as normally we expect to see the title of the film at the top of the poster. They have postioned the title in the bottom to allow room on the top for the image which I believe creates a more effective edge to the Horror of the poster and adds something different to typical Horror posters.
The colour scheme is typical of Horror posters and "The Omen" poster follows the simple but effective traditional concept of dark and minimal colours of black, red and white throughout the poster, this is common within posters of this genre as because the colours do not detract from the main image or story of the Horror unlike comedy or romance genre which need colour to describe the concept.
At the bottom like most Horror posters we see the directors, cast and production name something which most people take for granted when observing a film poster, but this element enables the poster to look more authentic and be able to fit it in with similar leading film posters advertised. I have decided by analysing film posters to include this detail into my draft and hopefully finished poster.
This is a film poster from the new release of "The Rite" a horror genre film. Straight away I get the impression that the film is religiously based from the mise-en-scene of the cross in the middle of the picture containing a man dressed like a vicar standing in a the middle of the cross representing religion of Christianity.
Religion is a main convention of the Horror genre and looks to be the main element of "The Rite". The main title also contains the Christian cross which replaces the t in the title of "rite" which also suggests the powerful impact of religion on this film poster.
The poster also contains conventional colours of Horror of dark black. The whole poster shows very little light colours and most of the page is covered in dark black representing the mystery of the film and trying to intice the audience who are looking at the poster to watch the film to learn more about the film.
The text like the previous analysed posters contains little writing, which shows how the poster concentrates on the imagery of the people looking directly at the audience like an eye line match of each individual person. The text is basic and only informs the audience of the time of the release "January 28th" showing how they designers are only putting on vital information such as the title of the film and the time it comes out the rest is left a mystery, the main focus on this poster is mystery I believe, trying to keep the audience members in suspense.
"Inspired by true events" is the sub heading of the title. Often Horror films are based on true events and this film poster gives the impression that "The Rite" is a true story giving even more appeal to come see the film, I will be taking this on board when finalising my poster as a strap line such as that really advertises the film and attracts people to come and watch it for themselves, what every posters try s to do.
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