My logo

I have tried to create a realistic film trailer logo which took me a while to make but i am pleased in the outcome of the logo. I used Photo shop to manipulate the image in the way i believe would best represent our trailer. This is only a draft right now but i may use this for my final production.

I tried to incorporate the main features of a film trailer logo such as the crest which represents tradition and prestige something which i want audience members to think when they see our logo. I was inspired to do my logo like a crest because of there Warner Brothers logo which is similar to a crest and is an already a well known iconic picture which hopefully audience members may link to my logo.

I chose the font turquoise as its a subtle colour which both male and female audience members can like as i didn't want to discriminate against a particular gender by picking colours such as pink which may hint towards a female audience of the colour red which could be iconic of males.

The font and writing links to the crest and follows the pattern of a traditional stereotypical upper class style. I designed the font so its fairly bold giving a direct impression on the audience but no to bold that it distracts the audience from the trailer.

The mise en scene of the crest resembles Heraldry which is a type of coat of arms which was used over 900 years ago in early Anglo Saxon era representing power and tradition. The text inside the crest is a M + E which stands for my initials which is a convention of logos. When audience members watch the crest appear in the trailer
i hope they link the initials to the name what is underneath the logo which i am proud to represent due to my hard wrok creating the logo.

The coat of arms symbol has changed in many ways and is now perceived as a contemporary symbol due major fashion brands such as Henley's using a crest for the fashion logo. So i expect audience members to look at the crest and see the tradition linking it to the prestige of the trailer but also relate it the the contemporary style me and my partner aim to make.